How to Get the Highest & Best Offers on Your Home in Today's Housing Market

To get our Sellers the highest and best offers in today's market, there are several strategies we employ at Lucky to Live Here Realty. First and foremost, what will drive the strongest offers is always focused on our Seller's individual needs and these 3 critical components - Asking Price, Marketing Approach, & Offer Terms.

When we advise our clients on the best pricing strategies, we focus on what is most critical to that individual Seller. We evaluate things such as: what is their timeline to sell? Are they planning on leveraging a Like-Kind Exchange to purchase a new property? Do they need to sell this property to purchase their next home? How much equity do they have in their home? Is there a profit goal they are aiming for? By knowing what is most important to you and your future, we are able to strategize on what will yield the highest and best offer for you.

1. Marketing will always be the next critical component to receiving the highest and best offers. At Lucky to Live Here Realty, we encourage our Sellers to employ a mass marketing strategy and will always make our listings available to all cooperating brokers, unless the Seller requests otherwise. You never know where a buyer will come from; in order to get the highest and best offers, you need to cast a wide net and work with the other 40,000 agents in New York State. When a broker holds a property in-house and does not open it up to the masses, they are doing a disservice to you as the Seller because in-house exclusives significantly reduce the buying pool and thus limit the potential to receive the highest and best offers.

With how quickly the market is moving right now, it is also imperative that only the most qualified buyers are coming through your home. At Lucky to Live Here Realty, we ensure due diligence is done before we open your doors to just anyone - this can be done with proof of funds before showings, understanding where a buyer is in their purchase cycle, marketing strategically to the most qualified buyers, etc. This not only helps control for things like the spread of viruses, but it also ensures that we can move quickly and confidently when a buyer submits an offer to purchase your home.

Lucky to Live Here Realty's marketing strategies ascribe to a no-stone-left-unturned approach. We have sold houses off TikTok for well over-asking, & we have found buyers from our monthly mailers - a blend of new age and traditional marketing will always attract the most buyers to get you the best offer on your home.

2. When you look at the cost-benefit to preparing your home for sale, in today's market, less is more when it comes to upgrading your home before you market it. While minimal updates, such as power washing the exterior of your home, will add value to your curb appeal, big renovations, such as new flooring, is not always necessary to still get the highest and best offers. What we know to be true with today's housing climate is supply is low and demand is high; with that, you can easily get top dollar for your property without investing the time and money into extensive updates. Major renovations also run the risk of updating your home to a preference that could turn a potential buyer away and/or will cost a buyer more money to modify to their tastes which could negatively impact an offer price.

3. Lastly, while price is always a key factor in choosing an offer to accept, there are several other terms that need to be considered to get you the highest and best offer for your individual needs. Would you like a longer close date to find your next property? Would you want to rent back your property in order to take your time moving to the next location? Do you not want to worry about appraisal contingencies? Etc. In today's market, it is highly likely that a Seller will have multiple offers on their property, and this puts the Seller in the driver's seat to be selective and dictate the terms that make the most sense to their next move.

At Lucky to Live Here Realty, we pride ourselves on being your trusted business advisor during the entire home selling & buying process, and we tailor every listing strategy to your individual needs as a Seller. By partnering closely and strategically in this manner, we are able to easily & efficiently get our Sellers the highest and best offers amidst today's fast-paced housing environment.